From Engineering to BeerBiceps to Monk Entertainment: the journey of Ranveer Allahbadia
Starting his journey from being a freshly out of school, young engineering college student to becoming a huge media sensation is not something he envisioned for himself. Ranveer turned his life around after suffering from a low phase by diverting his energy towards creating positive content that originally dealt with documenting his fitness journey on his YouTube channel back in 2015. He stands as a beautiful example of how one can convert their biggest weaknesses into their strength. “When you hit the rock bottom, you can only move upwards from there”. His channel immediately caught the attention of his demographic. Now his videos not only surround fitness but are ventured into varied topics like entrepreneurship, men’s fashion, grooming and most importantly, sensitive topics like mental health. Today, Ranveer has three YouTube channels, namely BeerBiceps, Ranveer Allahbadia and The Ranveer Show Clips, and, that cater to a specific demographic each, helping him reach a wider audience via his videos. His channel, Ranveer Allahbadia is a huge hit amongst his Hindi speaking audiences and has garnered about 2 million followers in just one year! Over the span of merely 4 years, he has accumulated over 9.5 Million followers across social platforms.
After his career as a digital content creator took off, Ranveer decided to extend himself towards helping more budding creators build a place for themselves in the digital world. With a vision to collectively grow with people sharing similar age and mindset, Ranveer (then 24) and his friend Viraj Sheth (then 22) started a digital entertainment start-up based in Mumbai called Monk Entertainment in early 2018.
One of the lesser-known facts is that Ranveer is also on the committee of Soho House in Mumbai with the likes of Siddharth Roy Kapur, Karan Johar, Alia Bhatt, A.D Singh, Shashi Sarvesh, etc. A “home away from home”, Soho House was founded in London, is designed to provide a space for like-minded creative people working in the industry since 1995.
Ranveer became the first independent creator in India to be associated with Spotify for his exclusive podcast The Ranveer Show, which is currently no. 1 on Spotify India. It is India’s first long-format podcast with an aim to dig deep into the mindset of successful and path-breaking individuals and has already collaborated with international icon Arnold Schwarzenegger, Priyanka Chopra, Saif Ali Khan, Ronnie Screwvala, Siddharth Roy Kapur, Raftaar, Carry Minati, Ayushmann Khurana, Ritesh Agarwal of Oyo Rooms, Boman Irani, Shilpa Shetty, DJ Bravo, Luke Coutinho, Gaur Gopal Das, Lakshyaraj Singh (Prince of Udaipur), Sri Sri Ravishankar, Amish Tripathi, Ace Cricketer Glenn McGrath and many others. In the coming future, he plans on having more episodes with celebrated artists, entrepreneurs, and individuals who choose the road less taken. The podcast dabbles into various topics like money, health, business, fame, spirituality, finance and a lot more. With this podcast, Ranveer is looking forward to being a changemaker in the podcast space in India, aiming at around 1000 episodes in the coming years.
Ranveer is also the Co-Founder of Level and BigBrainco, a platform that provides personalized and curated content -on both YouTube and its official website- aiming to equip its audience with implementable strategies to up their lives, becoming a one-stop destination for all the skills one needs to survive in the 21st century.
Recently, Ranveer also became an investor by investing in an LA based beauty brand ‘Ready Set Jet’, aiming to empower career-oriented professional women.
He has worked with several reputed brands like Gillette, Fitternity, Skechers, BrandUSA, Skoda, Flipkart, Cadbury, Tata Tea, Disney and many more.